I was first introduced to that term by a former flame when I was talking with him about my interest in many aspects of marketing [design, media, PR, accounts, photography] and how I am studying at multiple universities to round out those skillsets. He replied snidely with a “jack of all trades but a master of none” remark. As irritated as that made me, since then it has encouraged me to seek out my focus. Although, to my credit, the previous studying and practicing I have done has helped me greatly today. [So, HA! former flame.]

When I take a look at some of my favorite hobbies, websites, time wasters, interests, skills, and ideas there are common themes:

Technology – For Christmas and birthdays I have always begged, borrowed and bartered for gadgets.

Digital – I have been on the internet since 1996 and AOL’s gift of 50 hours of free usage. At the time, I had no clue how I would use up all of those hours and now the idea of paying for a program such as AOL seems archaic!

Interaction – I am a social bug and need to make every instance a party. If  I don’t talk I am just storing up my words to bore you with later.

Innovation – If it’s new and shiny I want to know about it… better yet, I want to own it and be an expert at it.

I am relatively young and moldable but I can say, with much confidence, my future lies in marketing communications focused primarily within a consumer’s digital and mobile platforms with an emphasis on emerging social media. This focus changed nearly a year ago when I started working with Bay Area News Group on their mobile campaigns and in my research/ planning discovered the possibilities in reaching consumers through their mobile devices.

However, the key is creating a conversation. How can we create adverts that engage consumers and encourage them to interact? Whether they are using a cell phone, camera, printer, reader, car… we have consumers attention, our goal is how to keep it. As technology enhances so do the possibilities. I am SO excited, are you?

What are some common themes from your life that define who you are now or where you want to go? Do you have a schtick?

Join OFFICE PDX for the annual Women in Design event, where we ask high

profile women in design + marketing to share insights on how they got where

they are, their challenges + success stories, rules of the road + resources.

This event includes a special sale | 15% off Jill Bliss products.

TIME | 7 to 9 PM
LOCATION | North 1515 NW 19th Ave Portland 97209
PANELISTS | Rebecca Armstrong, North (Managing Director)
Lourri Hammack, Laika (Presidentrix.Ep/House)
Kelly Tweeden, Nike (global apparel creative director, sportswear design)
MODERATOR | Kelly Coller (co-owner, OFFICE PDX)
SALE | Save 15% on Jill Bliss products
FREE | Open to the public. Seating is limited.
RSVP | shop@officepdx.com

I will definitely be in attendance and hope you can make it also. Space is limited to RSVP as soon as you can. You can download the flier here >>

A laptop cover that looks like an old book. Man, everyone at the coffee shop is going to think I am so smart!

Shake things up a bit with TwelveSouth’s ‘The BookBook,’ a vintage Macbook cover like none seen before. The one-of-a-kind hardback leather case is available in red and black versions that are made for Macbook and Macbook Pro exclusively. Not only does this ingenious creation look incredible, it could also act as a deterrence to potential thieves or elevate your status in the oldboys club.

Mugs and blog courtesy of Francesco Mugnai

Stay tuned!

D.

James May, a fan of the Lego brand since childhood used nearly 816 million pieces of LEGO pieces to build this two-story house in the countryside.

— more pics —

Blog by Penguin Creative at http://blog.penguincreative.com/

No need to worry, Internet Online Website has the template just for you! A cutting edge cookie cutter website that will scream, “I ROCK!”.

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No seriously, this website is awesomely bad and SO true. Check it out! http://www.internetonlinewebsite.com/

Keep reading for screen shots or go directly to the pages to see what is coming!

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Their branding does not match their demographics!

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Whenever I would Google Paste Magazine and follow through to their website I would immediately do a double take to make sure I was at the right place.

They are “Signs of Life in Music, Film & Culture” as well as “The best new music, movies, tv, games and books” but what I see is Michael’s craft store or Johann Fabrics. If it weren’t for the Apple Nano advertisement I might “X” out before making sure I was in the right place.

Paste is a monthly, spectacularly written and conceived consumer print magazine. Paste looks for what we call “Signs of Life in Music, Film & Culture” and shines our spotlight on them. This means the best of a wide variety of music, from indie rock and Americana to hip-hop and jazz. We also cover movies, books, games and other media that appeals to the discriminating entertainment consumer. Each issue is packaged with a full-length music sampler (CD or download), packed with at least 20 tracks picked by our editors. We treat each Paste Sampler as a mixtape for our listeners, with all the personal care and attention that implies. Tracks are not sold, but editorially selected because someone on staff passionately likes the music. In October 2009, we added an audiobook sampler. And we even have a quarterly DVD sampler of music videos and short films.

Paste is about the artists, the craftsmanship, and the substance of the art and entertainment that feeds our minds and spirits, that make us laugh, move our feet or explore the human condition. Paste is not about artists’ bodies, hipster trends, arty artifice or celebrity gossip. (To read a manifesto of sorts from two of our founders, see the editorial for our 5th-anniversary issue, “Can Rock Save the World?”) Paste has been called the best American music magazine by the Wall Street Journal and has been nominated in two consecutive years for General Excellence in the National Magazine Awards (the magazine industry’s Oscars). The Chicago Tribune included us on their “50 Best Magazines” list (right behind The New Yorker), and we were named “Magazine of the Year” for three consecutive years at the PLUG Independent Music Awards.

In their about they are trying to keep it relatively generic and open to all music lovers but their articles will resonate stronger with a 20 something crowd. I get that their color scheme is going for the earthy look (Not sure if the homepage always has the rainbow esque banner or if that is for the Apple ad, either way it doesn’t fit) but the colors they have chosen are skewing towards dated. From what I have seen, their print edition has not fallen in the trap. If they want to keep the earthy vibe then why not follow what their Sampler print page does:

Current colors, clean lines and san sarif.

Rebranding can’t be done in a blog post, but Paste Magazine could do with an updated image.